Profile Photo

MaritaMoreno

  • Lourosa, Portugal
  • Designer/Design lab/Design Startup

Profile Info

Name & Surname

MaritaMoreno

Participant Category

Designer/Design lab/Design Startup

Business Sector

Footwear

City

Lourosa

Country
Organization description or personal info

Marita Moreno is a Portuguese brand of fashion accessories created with a unique and ethical perspective, in which the history of the products is fundamental for its definition as a “slow fashion” brand. Our products use local and national endogenous resources, artisanal and industrial. We are constantly in search of how to create and produce design objects with history that are used in everyday life.
Ethics, transparency in production and social responsibility have always been intrinsic values to the brand. From the beginning, with the creation of limited lines, the use of national raw materials, production in Portugal and the integration of traditional handcrafted textiles in our products, we began to look at our environmental responsibility as a company and the importance of producing in a sustainable way. Since the introduction of the vegan line, in the summer of 2018, we have started to go further and make a careful choice of the sustainable materials we use in our products, furthering our intention to change mentalities through a more conscious consumption with the environment and our role in the world we live in.
​We care about the creative process and our models are made to last. We use quality materials based on the principles of sustainability when producing our products for greater durability of the items and we add a timeless design that avoids fashion trends which would imply shorter life cycles to the products.

Contact Info

Phone

00351220823213

Address

Av. das Cruzes, 630 4535-011 Lourosa Portugal

About me

Marita Setas ferro

Designer & CEO

Marita Setas Ferro was born in 1967 in Beira, Mozambique.
Completed the Master’s thesis in Sculpture, Faculty of Fine Arts in Oporto, 2009, “The garment as artistic three-dimensional object” (18/20) directed by Professor Sculptor Carlos Barreira and co-directed by Sculptor Joana Vasconcelos.
Post-graduate program in Design and Marketing – Clothing (16/20), University of Minho (2008)
Post-graduate program in “Cultural management in cities” (16/20), ISCTE / INDEG (2003)
Founder and Board President of Between Parallels – Ass. for Design and Sustainable Development. Board member of Portugal à Mão, Association for the study of artisanal productions. Board member of Agência INOVA – Association for Culture and Creativity. Founder and associative leader of AICART – Association of Cultural and Artistic Initiatives.
Artisan professional card and craft production unit since 2012. Developed activity as a trainer in the areas of craft, design, textiles, fashion and in Arts – Sculpture. Has been developing sculptures in textiles materials, thread, wool and leather, creating the “Soft Works” series and “Wearable Sculptures”.
Create and developed concepts, texts, images and color palettes for Fashion Trends
Created Marita Moreno brand in 2008 with a focus on integrating Portuguese textile craft in fashion – clothes, shoes and bags. Since 2015 have developed the accessories (shoes and bags) and promote the brand internationally at New York Fashion Week, London Fashion Week, Paris fashion Week, Milan Fashion Week. At 2017 the brand became more sustainable in terms of social responsibility, materials used, ways of production, company transparency. In September 2019 Marita Moreno won international MOMAD prize “Moda, Sostenibilidad y Negócio”.
In 2019 considered one of Top 100 Women in Fashion Tech by Women of Wearables.
In 2020 Marita Moreno was nominated (Dali Azores Shoes) for the Green Product Award.

E-mail Address

info@maritamoreno.com

ADDRESS

Av. das Cruzes, 630 4535-011 Lourosa Portugal

Website

www.maritamoreno.com

Phone Number

00351220823213

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